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The Consumer: A Detailed Outlook for 2023, 2024 and Beyond

Summary Points: We’ve been tracking a dozen headwinds and tailwinds that’ve been acting upon the consumer. The math has been telling us that they have the wherewithal to keep spending. We don’t see clear signs of a retrenchment, and even the soft patch we’ve been envisioning has yet to materialize. Now that we’re halfway through 2023, it’s a good idea to extend our analysis to incorporate 2024 and beyond. We built a line-by-line model that

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Retail Stocks: An Uphill Battle with Winners and Losers

Key Points: Retail stocks have had a rough couple of months. Many of them have pointed to macro headwinds as a reason for lackluster results, but it’s hard to reconcile that with PCE that’s been growing at a 7% clip. This report seeks to understand whether the headwinds retailers have been flagging are macro or micro in nature. We also made a shopping list of sorts to help identify attractive retail stocks. Prior to the

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Luxury Goods and Luxury Stocks: A Deep Dive

Key Points: When it comes to consumer spending, we’ve been vocal in our concern for the low-end. Lately, however, we’ve been getting questions about the high-end consumer, and clients are beginning to wonder if they might also come under pressure. This report seeks to tackle that question. In the process, we offer a perspective on both the global luxury market and the corresponding stocks. Categories that over-index to the high-end are a blend of goods

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Quantifying Earnings Risk

Key Points: In a recent report we assessed whether the consumer was hitting a soft patch or a wall. We concluded that they are more likely to bend than break. It’s rare for a recession to arise when real PCE is positive, but even a slowdown in spending can create risk to earnings. This report introduces a framework that can help identify stocks with the most – and least – earnings risk. Companies in the

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Is the Consumer Hitting a Soft Patch or a Wall? What Does It Mean for the Stocks?

Key Points: The strength and consistency of the US consumer have provided ballast for the broader economy, but lately there have been some signs of fatigue. The aim of this report is to determine whether the consumer is hitting a soft patch or a wall. Last year the consumer had to contend with enormous crosscurrents. At the end of the day though, job gains, strong wage growth and the drawdown of “excess savings” overpowered the

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The State of the Consumer. Our Frameworks Tell the Story

Key Points: Since founding Rubinson Research one year ago, we’ve developed dozens of frameworks to measure the well-being of the consumer – both in aggregate and by income cohort. Those indicators led us to be bullish on the consumer for the past year. Our frameworks though, are no longer as supportive as they had been. Labor markets are strong and balance sheets are fortress-like – but we are seeing some signs of strain. People are

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"UP-TO-DATA" PODCAST​

The Consumer Is at a Crossroads: Entering a New Phase

We hosted a webinar reviewing the changing landscape for the US consumer.  We are entering a new phase and see weaker spending growth ahead.  This has significant implications for portfolio weightings.  We have lightened up on our exposure to leisure stocks and are instead recommending clients over-weight rate-sensitive durables like housing, autos, and RVs.  We assess the odds of a recession emerging and take questions from clients.

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A Conversation with Ted Decker, CEO of Home Depot

Today we caught up with Ted Decker, the CEO of Home Depot.  We talked about the health of the consumer, the state of the housing market, the “lock-in” effect, AI, and more.  I asked how long the hangover in COVID-friendly categories like BBQ grills, outdoor furniture and washing machines might last.  He compared the dynamic to a hurricane, which made a lot of sense to me.  Home Depot has seen plenty of hurricanes over time, and they’re using those experiences to inform buying decisions.  This…

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A Conversation with Ed Bastian, CEO of Delta Airlines

Conversations with CEO/CFOs:  We added a new feature to our “Up-to-Data” podcast series. This week’s issue features a 30-minute conversation with Ed Bastian, the CEO of Delta Airlines.  Ed has led Delta’s employees, customers and shareholders through some turbulent times.  In the process, he and the rest of the Delta team have built trust with customers (empathy), employees (no furloughs), and shareholders (no dilution).  We talk about the state of the consumer, the outlook for growth in the airline industry, the potential for AI to…

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Covering the Waterfront. Coming Soon: Conversations with Corporate Execs

This installment of our “Up-to-Data” podcast is more comprehensive than most.  We take a step back to see what the latest data are telling us about the consumer.  We cover the labor market, excess savings, the wealth effect, goods vs. services, household balance sheets, inventory dynamics, the housing sector, and leisure. Coming soon: Conversations with Corporate Execs.  Many of our future podcasts will feature interviews with corporate executives.  We’ll be talking to them about the consumer overall and trends in their business.  Our first conversation…

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Politics, Taxes, Tariffs, Consumer Credit, and Inventory Freshness

The Presidential election is not far away, and this installment of our “Up-to-Data” podcast explores how policy might influence consumer behavior.  When it comes to policy, there’s a lot to consider, and we’re especially attuned to distributional shifts that could occur as a result.  The presentation also takes stock of household balance sheets, including the supply of credit.  Finally, we touch on “inventory freshness” now that retailers have finished reporting Q1 results — the outlook for gross margins is still biased to the upside.  The…

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Inflation-Adjusted Retail Sales, e-Com, Home Depot, The “Lock-in Effect”, and Credit Card Green Shoots

We’ve analyzed a ton of new data over the past week.  Issue #4 of our podcast makes sure you are up to date.  It walks you through incremental data from the Fed’s Senior Loan Officer Survey, April retail sales, e-Commerce penetration, Capital One, Discover Financial, Home Depot, the New York Fed’s household debt and credit report, the San Francisco Fed’s excess savings analysis, and more.  We expect the consumer to remain strong.  In our view, mixed signals from companies have more to do with lower…

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